It will be equally useful to CEOs, line managers, and specialists in any company that plans to have alliances.
BOOK: Mastering Alliance Strategy — A Comprehensive Guide to Design, Management and Organization
It offers clear steps to help managers at all levels develop their own best practices. In short, it is must-reading for managers at any firm that wants to work with leading-edge, alliance-savvy partners or that is striving to become one itself. More Reviews. Covers ideas and tools from years of research and reporting on four elements that are key to an effective alliance strategy: Designing and crafting the alliance, Managing the alliance after it is launched, Leveraging a constellation of alliances, and Building an internal alliance capability.
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Brand new: lowest price The lowest-priced, brand-new, unused, unopened, undamaged item in its original packaging where packaging is applicable. The authors argue that the secrets to success lie not solely in the intricacies of a deal but also in the strategy and organization behind the deal. Read full description. See details and exclusions.
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About this product Product Information Successful business alliances are critical to the competitive advantage of many companies. This book presents practices and information for using partnerships effectively.
It helps you understand and use alliances better, whether you are a new or seasoned alliance professional, a business-development specialist, a line manager, or a top executive. Additional Product Features Author s. James D. Bamford is a consultant in Washington, D. He was the cofounder and editor of The Alliance Analyst.
- Mastering Alliance Strategy.
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